5th business Helps Mark Cullen Get Fresh

Mark Cullen is dedicated to spreading the joy of gardening to people across Canada. Working with 5th business to refresh his popular website home page is helping him do that in some fresh new ways.

Over the past 30 years, Mark has seen many changes while pursuing his passion for educating people about gardening, but the advent of new communications technology is one of the most exciting. Social media and other new channels enable Mark to share his vast horticultural knowledge and make it easier than ever for fans to find him, so 5th business designed the new home page with a ‘feature’ gallery showcasing direct links to his Facebook page, Toronto Star column, CTV television appearances, Yahoo blog and more.

The bright and engaging homepage links directly to Mark’s new weekly podcast, launched March 3rd, and continues to highlight other resources that fans have come to know and love: His ever-popular e-newsletter subscription is prominently displayed, as are continuously updated event and appearance listings. The extensive article library, “Ask Mark” email and the regular gardening “Tip of the Day” are also displayed, along with one-click access to the latest Mark’s Choice gardening tools.

By focusing on providing easy access and comprehensive resources to site visitors, the refreshed website home page makes it even easier for gardeners – or would-be gardeners – to learn more about gardening from the go-to online gardening expert.  5th business will also add a new forum application to the website, in coming weeks, to enable customer comments on Mark’s Choice tools.

For more information about Mark Cullen and all things ‘gardening’, visit www.markcullen.com.