ADR Chambers Reinvents Dispute Resolution

A new look at a familiar business with a revamped advertising strategy.

When ADR Chambers was looking to revamp its image and embark on a corporate campaign to reintroduce themselves to the market, 5th business resolved to help.  Without wanting a complete brand overhaul, ADR sought a new corporate image that would support their already strong market position and reinforce their business profile, while maintaining their original logo. 

The tagline “Welcome to a new era of resolution” spoke to the unique method in which ADR Chambers tackles their business and their top-notch team. Readers were invited to look at dispute resolution in a new way, with ADR Chambers, and a corresponding image of reading glasses was selected to bolster ADR’s reputation as knowledgeable and professional. The simple advertising piece projected an image consistent with ADR’s previous corporate look, but added additional elements to reinvigorate their brand.

For more information on how to create these kinds of results for your business, contact Lilit Hakobyan, Director of Client Services, at 5th business today!